Immediate’s Journey to Success with Alabama Launchpad
Key Takeaways
Persistence Pays Off
Matt competed three times before winning. Each loss helped refine his business and strategy.
Feedback is Gold
The real value of Alabama Launchpad isn’t just funding—it’s the expert advice from judges and mentors.
Know Your Audience
Tailoring his pitch to the judges helped Matt stand out. Entrepreneurs should always know who they’re pitching to.
Startups Take Time
Success isn’t instant. Matt advises entrepreneurs to commit at least a decade to building their business.
Apply, Even If You’re Not Ready
Even if you don’t win, the experience of pitching and refining your idea is worth it.
“Any good entrepreneur knows you’re going to get told no a thousand times. The key is to learn, adjust, and come back stronger.”
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How Alabama Launchpad Helped Immediate Succeed
Three Specialized Tracks
In 2018, Matt saw a major problem: millions of employees were living paycheck to paycheck, relying on high-interest loans and credit cards in financial emergencies. As a technologist, he believed there had to be a better way. That’s when he founded Immediate, a company designed to give employees access to their earned wages before payday, helping them avoid predatory financial options.Failing Forward: Lessons from Losing Twice
Matt first entered Alabama Launchpad with a different startup idea but didn’t make it past the early rounds. His second attempt, this time with Immediate in its concept stage, saw him place second. Though he didn’t win, he gained valuable insights into shaping a sustainable business model. Instead of seeing failure as a setback, Matt used it as a learning opportunity. The feedback from judges helped him refine Immediate’s mission, business plan, and monetization strategy.The Winning Strategy: Third Time’s the Charm
Determined to succeed, Matt entered Alabama Launchpad again, this time in the seed stage. By then, Immediate had gained traction, securing a few signed contracts and proving its potential. With a more refined pitch, a clearer business model, and a deeper understanding of what judges were looking for, he won the competition.Final Thoughts
Matt’s journey through Alabama Launchpad proves that success often comes after failure. His story is a testament to the value of persistence, strategic adjustments, and taking advantage of mentorship opportunities. Are you an entrepreneur looking to take your startup to the next level? Apply for Alabama Launchpad today and start your own journey toward success!Learn more about Matt Pierce and Immediate
If you would like to learn more about Matt and Immediate, check out their website and social media profiles.
